About us

About Flowbros

At Flowbros, we're more than just a men's haircare company – we're a family, born out of a shared passion for style and a frustration with the lack of quality products on the market. Meet the faces behind the brand – twin brothers who grew up with a love for ice hockey, lacrosse, and the iconic "flow" hairstyle.

Our Story:

As twins navigating the dynamic world of sports, we shared not only a love for competition but also a signature hairstyle that became our identity – the flow. Inspired by our experiences on the ice and the field, we recognized a glaring gap in the market for a hair product that could stand up to the demands of an active lifestyle while delivering on style.

The struggle was real. We spent countless hours searching for the perfect hair product that could add texture, volume, and hold without compromising on quality. Frustrated by the lack of options that met our standards, we decided to take matters into our own hands.

The Birth of Flowbros:

And so, Flowbros was born. Fueled by our shared commitment to excellence and a desire for a better grooming solution, we set out to create a men's hair clay that not only met our expectations but exceeded them. Drawing on our firsthand experience with the flow hairstyle, we crafted a formula that delivers on all fronts – texture, volume, and hold.

Our Mission:

At Flowbros, our mission is simple – to empower men to express their individuality through their hair. We believe that your hairstyle should be a reflection of your personality, and our products are designed to help you achieve the look you desire effortlessly.

Join the Flowbros Community:

We invite you to join the Flowbros community – a community built on authenticity, passion, and the pursuit of great hair. Whether you're an athlete, a trendsetter, or someone in between, Flowbros is here to elevate your grooming experience.

Thank you for being a part of our journey. Here's to flowing through life with style!

- Jake & Ryan

Co-Founders, Flowbros

The Flow Bros