OUR STORY / FLOW BROS
Built by brothers.
We put in the work. You get on with your day. Hair products developed by Jake and Ryan, for guys just like us.
Good hair shouldn’t take this much work.
Good hair shouldn’t take this much work.
Growing up, we always cared about our hair. Getting it to do what we wanted took years of trial and error—and a lot of money.
At one point, Ryan was combining two high-end styling products that cost around $80 together. Then one ran out before an event. We drove all over the city trying to find it. Sold out everywhere.
Somewhere between stores, we looked at each other and said: we should make our own.
Most guys don’t have the time or money for that much trial and error. We started Flow Bros to do that work for them.
Formulated with expertise. Tested on our own hair.
We work alongside a chemist with over a decade of experience making hair products. We bring a clear idea of how each product should perform. He brings the ingredient expertise.
Together, we build our formulas from the ground up, through as many rounds of formulation and testing as it takes to meet our standards.
If we wouldn’t use it, we wouldn’t sell it.
We test every formula on our own hair. No shortcuts. The products we make are the same ones we reach for every day.
Made for guys on the move.
We grew up playing travel hockey and lacrosse. Our childhood was road trips, practices, and finding time for everything in between.
We know what it’s like to have a full schedule and something to work toward. So we spend the time researching, testing, and refining—so you can spend more time doing what you love.
Look good. Feel good. Play good.